Plastic retail display stands
Heavy-duty, free-standing display units
Using corrugated plastic for packaging, particularly point-of-sale displays such as Correx® FSDU (free-standing display units), can provide valuable brand differentiation and awareness.
The bold colours of Correx®, combined with print options that include full-colour digital, can boost sales through increased awareness. The longevity of Correx® ensures displays maintain optimum appearance longer than corrugated equivalents and is not affected by moisture or inclement weather. Read More
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- Free and impartial advice from UK-based experts.
- Competitive pricing and full customisation options.
Detailed information on Correx® FSDU
With most markets becoming increasingly crowded and competitive, any business or brand can risk becoming lost amongst the vast numbers of products vying for attention.
Fortunately, the use of Correx® – particularly the heavy-duty FSDUs it can create – provides several ways to differentiate your products, gain increased visibility and ultimately drive sales.
Correx® FSDUs are available in a range of bright, striking colours, which you can enhance further with detailed, vibrant print options. Adding print allows the displays to maximise the success of your promotions and product launches whilst driving brand awareness and capturing consumer attention.
The use of Correx® also means that your free-standing display units are more robust and longer-lasting than cardboard FSDUs. And unlike wooden FSDU, you can also position them in areas potentially exposed to damp (or wet) conditions. These properties make them ideal for garden centres, builders’ merchants, entrances to stores etc.).
Their added strength and durability also mean you can quickly move them to different parts of your retail environment (e.g. aisle ends, entrances, checkouts).
Your FSDU displays can also be easily cleaned and do not react with most cleaning chemicals, meaning they can be a semi-permanent fixture in retail outlets or your stockists’ stores.
Heavy duty FSDUs
Besides the style and print of your Correx® free-standing display units, you can specify them in a vast range of sizes and configurations.
By manufacturing the displays bespoke, you can select the number of shelves, overall sizes, and how many products it can accommodate. You can also ensure that it fits a specific area (i.e., the footprint does not exceed any space stockists or retailers have allocated you).
The design of the Correx® FSDUs typically allows them to be supplied flat-packed for assembly in each of your stores or fully assembled and ready to merchandise by your staff members.
And finally, the corrugated plastic material these are manufactured from – whilst providing much greater longevity than cardboard point-of-sale displays – can still be recycled at the end of the promotion or their usable lifespan.
Key benefits of Correx® FSDU at a glance
- Longer lasting and more durable than corrugated cardboard.
- Not affected by moisture, rain, cleaning fluids or chemicals, temperature changes etc.
- FSDUs are manufactured in entirely custom sizes, formats and designs.
- Extensive print options for a striking visual appearance.
- Recyclable at the end of the promotional period.
- Ideal for driving sales, brand awareness, impulse purchases, and product launches.
- Units can be supplied flat-packed or fully assembled.
Common questions regarding plastic FSDUs
If you are considering using Correx® FSDUs for your next promotion, the following section covers the most commonly asked questions regarding this option.
What are FSDUs?
FSDU is an acronym for free-standing display units. Typically manufactured using corrugated cardboard, retailers use them for product promotion in specific locations in retail environments (aisle ends, entrances, checkouts etc.). The aim is to drive brand awareness and impulse purchases.
Why should I use Correx® instead of cardboard FSDUs?
Cardboard FSDUs are a great, low-cost option for temporary, seasonal, or short-lived promotions. Correx® FSDUs are considerably more durable and longer lasting, making them more suited to heavy-duty applications or if the sales campaign is likely to last longer.
Can Correx® FSDUs be printed?
Correx® FSDUs can have full-colour printing applied, making them look almost indistinguishable from cardboard POS units. However, the bright colours of the Correx® material also mean they often work well with simple one or two-colour branding and logos applied too.
Would these be classed as heavy-duty FSDUs?
Correx® FSDUs are considerably stronger and tougher than cardboard equivalents. This added strength and durability make them a good choice for environments such as DIY stores, garden centres etc.
Can these FSDU be used outside?
Providing the products housed within the FSDU are weatherproof themselves, Correx® retail display stands can be used outside (as they are also resistant to bad weather). They may, however, need to be fixed in position or weighted down to avoid strong winds blowing them over.
Can I move a Correx® FSDU to a different location in the store?
As Correx® FSDUs are sturdy and durable (yet surprisingly lightweight), you or your staff can move around your retail environment relatively easily. This flexibility allows you to experiment with the optimum location for increasing sales or accommodating other promotions.
Similar Correx® and cardboard POS
Other retail packaging and point-of-sale manufactured from Correx® and corrugated cardboard
Besides the free-standing Correx® display units, you can source a vast selection of alternative point-of-sale units (POS) from GWP. Please view the range of options available.