Tel: 01793 754 444
Email: [email protected]
GWP Group. Unit 20, Chelworth Park, Cricklade, Swindon, SN6 6HE
What should you consider if you are planning on using your packaging as a promotional tool? Well, there are key 7 do’s and 7 don’ts that you should adhere to when creating…
If your business uses a high volume of lightweight plastic cases, the branding potential of in-mould labelling should be an important consideration.
Branded packaging can play a huge role in the success (or otherwise) of your business. But what goes into successful branded packaging? Branded packaging is any…
If you are an eCommerce or retail business looking to make your packaging stand out, you should seriously consider using smart packaging. Smart packaging is a box or…
Creating a slick ecommerce unboxing experience can give your online business a huge boost in exposure, awareness and ultimately sales (if you get it right)…
Any packaging designer, brand manager, and creative professional knows that colour can play a huge role in a brand’s success. What is less well known is the similar impact that…
Using a specific shade or hue can be the difference between brand recognition and successful sales figures or being ignored by your target customers. And choosing the…
Despite being studied by psychologists for decades, many brands do not realise the benefits of carefully selecting colours for their packaging. Packaging colour psychology…
The largest collection of ecommerce statistics, with 200+ facts & figures covering shopping habits, delivery, packaging, environment and more! Plus, with so much information to…
What are the ecommerce packaging and unboxing trends being seen as we move into the new year? Well, this article looks at the results of a recent unboxing survey by…
As a manufacturer of packaging, GWP take obvious pride in our products. But’s that not to say we don’t find some packaging pointless, excessive, unnecessary or even downright…
This guide highlights 10 of the most common errors people make when producing their print files for corrugated packaging, and how you can avoid making the same mistakes…
This guide not only explains what litho printed packaging and digitally printed packaging are and how they work, but also how to make an informed decision on the best option for…
This guide sets out the 4 main types of printing that can be used for cardboard transit, retail or ecommerce packaging, plus which is most applicable for your business…
Creating a slick ecommerce unboxing experience can give your online business a huge boost in exposure, awareness and ultimately sales (if you get it right)…
To the vast majority of ecommerce retailers, bespoke packaging simply means their existing boxes with some print and logos added. And whilst printing ecommerce…