18 ideas to "pimp" your eCommerce packaging

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Ideas and tips to enhance your eCommerce packaging

First impressions can make or break your brand, products and eCommerce business. Whilst this is crucially important, many brands forget to optimise, or even consider, the first physical interaction that people placing an order will have with your business.

The packaging to deliver your customers’ orders.

This 12-page guide highlights several ways you can delight your customers and set your eCommerce operations apart from your competitors. From clever print to encouraging loyalty, security features to ease of opening, this guide provides 18 ideas for you to consider.

GWP Packaging Ecommere packaging branding guide

A poor “unboxing” experience will, at best, make your customers feel let down and unappreciated. At worst, your brand may be openly criticised on social media and in YouTube videos, seriously inhibiting future sales.

Download your guide to learn the following

How to create a visual identity using advanced print.
Take a holistic view of the appearance of your packs.
Encourage word-of-mouth recommendations & loyalty.
Don’t forget usability and experience for customers.
Make your brand and products stand out from the crowd.

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