33 point checklist for successfully sourcing bottle packaging

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Find your optimum bottle transit packaging

Consumer habits are changing. Driven by the Coronavirus pandemic and the inexorable rise of ecommerce, more and more consumers are purchasing alcohol and other beverages online.

In fact, data from the IWSR (International Wines and Spirits Record) predicts online sales of alcoholic beverages will grow by up to 66% over the next 5 years. Statistics from the last few years also highlight that whilst ecommerce sales of drinks increased by 12% in 2019 (the last year before the pandemic), the figure jumped to 43% amid the lockdowns imposed in 2020.

This guide provides a detailed, 33 point checklist to ensure any bottle packaging your business requires – from cardboard transit packaging to ecommerce boxes – is not only fit for purpose, but helps you grow sales and market share too.

Your bottle packaging can be the first physical interaction that your customers will have with your business. It is all that is standing between bottles arriving safely or being damaged in transit. And it is seen as a reflection of your brand and market position…

Download your guide to learn the following

Ensuring safe transit of expensive / fragile bottles
Considering packing times, fulfilment and inventory management
Use of print and branding for multiple purposes
Focus on usuability and customer experience
Take a holistic view of your long term costs

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